What Top Finance & Accounting Talent Really Wants in Today’s Market

At ConnectPoint Search Group, we specialize in placing top professionals in Accounting & Finance, Human Resources, and Information Technology across the Sacramento region. Every week, we speak with candidates at all levels—from Accounts Payable Specialists to CFOs—and the message is clear: career priorities are changing.

So, what are finance and accounting professionals really looking for in today’s market?

Here’s what we’re hearing from top candidates in 2024:

✅ 1. Opportunities for Growth

Candidates want to see a clear career path, including defined goals, ongoing training, and internal mobility. They’re motivated by organizations that invest in their long-term success.

✅ 2. Recognition

A little appreciation goes a long way. Whether it’s public acknowledgment or a private thank you, professionals want to know their contributions are seen and valued.

✅ 3. Flexibility

Hybrid and remote options remain in high demand. Flexibility shows trust, and top candidates appreciate organizations that value work-life balance.

✅ 4. Strong Company Culture

Professionals are drawn to values-driven, inclusive environments. Culture isn’t just a buzzword—it’s a key factor in job satisfaction and retention.

✅ 5. Meaningful Challenge

Top performers aren’t looking to coast. They want projects that challenge them, opportunities to solve real problems, and the ability to make a measurable impact.

✅ 6. Location Still Matters

Even in a remote-friendly world, commute times and geographic location remain relevant—especially when hybrid work is part of the package.

✅ 7. Competitive & Transparent Compensation

Salary transparency and market-competitive compensation are no longer negotiable—they’re expected.


People Still Go to Work for People

While technology, AI, and automation continue to shape the future of work, one timeless truth remains: people go to work for people. Strong leadership, clear communication, and a sense of connection still play a major role in job decisions.


Why Working with Specialized Recruiters Matters

When you partner with a recruiter who truly understands the finance and accounting space, you gain more than resumes—you gain real-time market insights, candidate expectations, and strategic hiring support. At ConnectPoint Search Group, we know how to ask the right questions and position your opportunity to attract top talent.

In a competitive hiring market, that expertise can make all the difference.


ConnectPoint Search Group is a Sacramento-based boutique search firm specializing in Accounting & Finance, HR, and IT recruiting. We’re proud to help local companies find the right talent—and help professionals discover meaningful, rewarding opportunities.

👉 Learn more at www.cpsg.com